A social marketplace!!

Now that social networks have become a regular part of the fabric of modern life, segmentation is well under way, with communities popping up all over focused on specific groups and interests. Case in point: OURthreads.com, a social marketplace designed specifically for users interested in fashion, clothing and accessories. Launched earlier this month, OURthreads facilitates the buying, selling and trading of clothes.

www.ourthreads.com

Subculture of Fred Perry

Subculture is Fred Perry's new music initiative bringing you the brightest young talent on the music scene, alongside the cream of British music artists that have a long standing relationship with the brand...

http://www.fredperrysubculture.com/

'Dog Day Afternoon' Sculpture

Illuminated sculpture: Signed by Martin Maloney

http://www.opus-interiors.com/

emotibles ;)

uma colecção original para as capas dos earphones, messenger, wallpapers e até tshits!!!

mais em http://www.emotibles.com/

Kanye & Linda Farrow

Kanye West aparece com óculos de sol da Linda Farrow Vintage e Jeremy Scott Sunglasses no seu novo video Stronger... um modelo muito original! ;)

mais http://www.lindafarrowvintage.com/

Finally...An End to Jet Lag!!!

FlyRight™ is an all-natural herbal jet lag remedy in easy-to-use liquid form. FlyRight's unique herbal formula was developed by a licensed herbalist to help you adjust to new time zones, avoid jet lag, and protect you from airborne pathogens. For travel with no jet lag symptoms, business travelers worldwide use FlyRight—now available in convenient liquid form.

A campanha de publicidade da colecção para homem e mulher "Roberto Cavalli at H&M" arranca no mês de Outubro. Os temas centrais são a beleza, o glamour e o desfrute da companhia dos amigos e da família. A colecção "Roberto Cavalli at H&M" estará à venda em aproximadamente 200 lojas H&M de todo o mundo no dia 8 de Novembro.

"A campanha convida os nosso clientes a envolverem-se no único e maravilhoso mundo da moda de Cavalli. A moda significa glamour e fantasia e muitas vezes torna a nossa vida um pouco mais divertida. São colecções que mostram o melhor de ti. Com elas, estás pronto para te sentires e seres fabuloso".

Os valores tradicionais já eram...

Parece que a D&G deu um saltinho de gerações, e encontra-se agora mais futurista... ;)

Campanha Antiga:

See more in: www.dolcegabbana.it/

Black is Back ;)

Um blog sobre moda e o preto intemporal. Black is Back é um patchwork de estilos, novidades e tendências.

Um Projecto da Lowe Lisboa para a Rexona Crystal.

www.black-is-back.blogspot.com

New Rave Scene

it all started back in London quite a few years ago now, but today it´s exploded onto the scene in loads of countries all over the world... welcome to the new rave scene!!!!

clandestine raves in squates and clubs...
girls and boys wearing impossible combinations...
makeup, glitter, glamour...
color and fluorescence...

see more in http://www.pullbear.com/

La frança

Newly renovated & styled La França Hotel in Barcelona is said to be for “couples”, if you get what I mean...

The discreet and stylish interiors are set to provide lovers with a romantic hideaway in one of Europe’s greatest cities.

see more in http://www.lafransa.com/

Get rid of foot odor. Introducting the new Electrolux with shoe wash program

Advertising Agency: Fischer America Communications Total, Sao Paulo, Brazil

In the yellow garbage can, thank u ;)

Advertising Agency: McCann Erickson Paris, France

6emeia project (Brazil)

see more in http://www.woostercollective.com/environmental/

http://www.6emeia.com/

ask me why i´m naked ;)

Well, to really be in fashion when highlighting green issues, it seems that this season one should be in the buff. In rather more comfortable surroundings than Spencer Tunick’s volunteers endured, staff of the high street cosmetics chain Lush have been sporting their birthday suits to publicise the company’s commitment to reducing packaging.

see more in http://senseup.wordpress.com/?s=ask+me+why+im+naked

Brian Dottmer

Book Autopsies...

see more http://centripetalnotion.com/2007/09/13/13:26:26/

Dorlastan Fashion Trends 2007

"Culture versus Cult"

Time Out

At the beginning of this new millennium and certainly at the end of the last century the present, the "now" moments, and the huge curiosity and longing for "tomorrow" and an even more remote future were major influencing factors in fashion. Looking back did not make sense, we wanted to live in the now.

Actuality was very important because the world changed so quickly, there were so many new developments, and we had high expectations of the new time and "the new economy". Almost nothing is left from these "dreams". They seem to have been a soap bubble, a fairy tale.

The millennium bug was the first threat and big joke that shook us up with fear. Nothing happened. In the meantime, more remarkable events than ever in such a short period of time happened and became important anchor points...

Fashion Trends 2007 Topics are as follows:
Looking forward in fashion is looking back in time
Echoes of the past, romanticism
Bohemian moods, echoes of folk, and country life
Echoes of ethnics
Natural, naturalness and luxur
Fabrics Styling
Silhouettes

love shoes

Invito Amsterdam

Rankin ´s front row in London

women beer

Uma cerveja saudável e sofisticada à venda numa farmácia perto de si!

Don´t feed the Mini please!!!

Changes in Consumer behaviour

Here’s our checklist of where to spot changes in consumer behaviour, new trendsetting products or just super-smart thinking on where our societies are headed at large.
Papers, websites, mags, blogs, books, news, newsletters

• Alerts
• TV, movies, radio
• Seminars, fairs, trade shows
• Customers, clients, colleagues, friends, family
• Eavesdropping, chat rooms, conversations
• In-house
• Trend Group
• Dedicated spotters network
• Other trend firms, thinkers (philosophers, architects, sociologists, management gurus) Advertising at large
• Competitors
• Street life, travel
• Friends, colleagues, family
• Ready made trend reports
• Consultants, researchers, experts
• Universities
• Shops, museums, hotels, airports
• Catalogues
• Trade shows
• Start ups
• Customized trend tours

Trendwatching.com, September 2007

Black, nothing more than black?

Predicting next year’s colours. Trend watching is about more than spotting the next colour, fabric or hot designer. Sure, black may be back, and miniskirts may re-conquer the catwalks in 2009, but the consumer arena is infinitely more complicated than that. In other words, fashion in all its variety, excitement, and pioneering business models is just another part of the world of consumer trends. In no way does it define consumer trends.

Trendwatching.com, September 2007