O outro lado do Natal

Feliz Natal

Word of the Day: Mamarazzi

Everyone knows of the paparazzi, but Santa has meet the new breed of pushy photogs; the MAMArazzi! :)

» The Mamarazzi are the folks who insist on taking picture after picture after picture of their children with Santa, while yelling at their children and Santa to "smile better" while Santa is trying to visit...

» The Mamarazzi interrupt the visit to scream, "Have you told Santa what you want?" before Santa has a chance to ask because they’re too busy taking pictures to notice what’s happening on the other side of their cameras.

Sidaction

Mais pequena árvore de natal da europa

agência de marketing de guerrilha: Torke

Inesting no Second Life

A Inesting, empresa de mobile e web marketing, inaugura hoje o seu escritório na comunidade virtual Second Life.

Salvation Army and Window shopping

The Salvation Army and Leo Burnett Johannesburg, put kids on sale in South African malls to raise awareness of human trafficking.

Japanese ideas...

Japan-based NTT DoCoMo will be launching their new child-friendly 3G mobile phone on December 20, equipped with several features designed “for the safety and convenience of children.” It includes an emergency alarm that emits alternating noises as well as an LED light for tracking, and it even automatically notifies the child’s parents when it’s triggered (it also gives them the location of the phone/child). A bracelet component is sold with the phone for the child user to use as a remote control/locator, a misplaced phone giving off a beep if within 10 meters. The phone also includes a preset that prevents accidental powering-off, automatically turning the handset back on in as little as five minutes and sending a message regarding the incident and the phone’s location to a another registered DoCoMo phone.


http://www.nttdocomo.com/pr/2007/001377.html

Axe Chocolate

Mania das mascotes...

Já conheciamos as Leopoldinas, os Noddys da vida... agora surgem mais mascotes para nos animar.

Esta dá-se pelo nome de Bé... e sim como a cor indica é a nova mascote do BES Seguros...

Esta a maravilhosa Popota do Modelo!

E o Vasco, que agora inunda alguns Mupis da cidade!

For the seventh consecutive December, The New York Times magazine looks back on the passing year through a special lens: ideas.

Enjoy!!

www.nytimes.com/indexes/2007/12/08/magazine/index.html

H&M and my virtual model

My Virtual Model by H&M have introduced a new feature that allows users to superimpose a photo of their own face onto their 3D virtual model. ~

http://www.hm.com/us/inspiration/dressingroom__dressingroom2.nhtml

Encontrar+se

Encontrar+se - esquizofrenia

by Lowe Lisboa

Santa´s ghetto

Santa’s Ghetto is a supermarket of street art.

www.santasghetto.com

Consumidores não gostam de publicidade

Cerca de 81% dos portugueses evitam com alguma frequência ver publicidade. As conclusões são do estudo Roper Reports realizado pela Gfk e que será apresentado hoje, que refere que 36% dos portugueses evitam quase sempre ver ou ouvir anúncios e que 45% fá-lo com alguma frequência. Apenas 19% afirmam que raramente ou nunca evitam a publicidade. Estes resultados estão em linha com os registados a nível europeu, já que cerca de 38% dos europeus evitam quase sempre ver anúncios. Se a estes juntarmos os 41% que por vezes evitam a publicidade, a percentagem de desatenção sobe para os 79%.

http://www.meiosepublicidade.pt/2007/12/05/portugueses-evitam-ver-anuncios/

A Blind Call - FR: 070 22 22 30 - NL: 070 22 22 60

EVO

Respondes a umas perguntinhas sobre os teus comportamentos e a EVO planta uma árvore por ti ;)

www.evo.com

Paul Frank Anarchy t-shirt

Alternatively titled Julius and Nancy, it's a walk down the Kings Road in '76, with Julius playing Sid and Nancy playing Nancy in front of a distressed Union Jack and collage-style text, not to mention that all-important anarchy symbol.

http://www.pussyhomeboutique.co.uk/acatalog/p_pf_all.html

pt sapo - gato fedorento

O que tu queres sei eu!!!

Starbucks news: Pass the cheer

para além das campanhas em Tv, a Starbucks apresenta também o site itsredagain.com, para promover gestos de goodwill entre nós...

http://www.itsredagain.com/

HOJE: Open day escrita criativa

Casa Fernado Pessoa (Campo de Ourique)

das 17 às 22h

JAMES JARVIS / PIERRE

James Jarvis comes this winter at colette with new Yod figurines, decorated with illustrations from the "Selected Drawings" book. It will be a limited edition. Also will be available Amos t-shirts, "Chapel Of Dawn" t-shirts and fabric bags by Silly Thing.

more and more in: http://www.colette.fr/

phone-ix - salto

chegou o 4º operador móvel...

Visual Street Performance

http://www.visualstreetperformance.com/

inauguração 29 Novembro 2007, 22h.

Fábrica Braço de Prata

Farm in our "cuisines"

Parece cada vez mais comum trazer o prazer das quintas até ao conforto das nossas cozinhas. Enquanto assistimos ao aumento de pré-congelados, comida pronta a comer, e a horas de almoço fora de casa e chamadas "on going", também é verdade que estes momentos fast life são aproveitados: todos aqueles momentos relaxantes em casa muitas vezes são satisfeitos com preparações culinárias mais sofisticadas, naturais e em grupo... Basta às marcas oferecerem a conveniência que os consumidores desejam e proporcionem estes bons momentos!

Privacy or open privacy?

"things are changing in this sphere, and rapidly. We are in a new age of "open privacy", where many of us live our lives openly through the network and yet we want to control how much of us is out there. As a result, our approach to privacy is shifting. Hey, I use Facebook, Flickr, Twitter - all tools of openness - but I also want tools of control (my control)".

in
http://blogs.guardian.co.uk/technology/2007/11/26/why_should_we_care_about_privacy.html

OFFF Lisboa 2008

OFFF Lisboa

8, 9 e 10 de Maio 2008

OFFF Festival

inspire ideas... inspire next trends ;)

Tokio Design Week

The Japanese are masters at sensible, beautiful design — marrying form and function so effortlessly, so often. So it’s nice to take a peek inside Tokyo Design Week which, according to the official website, “is a unique celebration of the power of good design.”

100% Design Tokyo, was built around the theme “Love.”

See more in Monocle...

"Eu sou os outros"

Há dez anos que Rui Chafes não expunha individualmente numa galeria lisboeta. Dez esculturas em ferro, de produção recente, são agora apresentadas na Galeria Graça Brandão. Até 5 de Janeiro.

Nascido em 1966, Rui Chafes é um dos nomes que ganharam visibilidade durante a década de 80. Hoje é um dos escultores mais importantes da sua geração, tendo nos últimos anos dedicado-se a expor fora de Portugal. Recentemente produziu uma escultura "site-specific" para a Fondazione Volume (Roma) e, em Outubro, concebeu uma instalação intitulada "Nocturno", comissariada por Marcio Doctors, na Fundação Eva Klabin (Rio de Janeiro).

Lisboa, Galeria Graça Brandão - R. dos Caetanos 26 (Bairro Alto)

HORARIOS: De 23-11-2007 a 05-01-2008

Terça a sábado das 11h00 às 20h00

IAT - Psychological tool

The Project Implicit site (implicit.harvard.edu) has been functioning as a hands-on science museum exhibit, allowing web visitors to experience the manner in which human minds display the effects of stereotypic and prejudicial associations acquired from their socio-cultural environment.

Project Implicit is a Virtual Laboratory for the social and behavioral sciences designed to facilitate the research of implicit social cognition: cognitions, feelings, and evaluations that are not necessarily available to conscious awareness, conscious control, conscious intention, or self-reflection.

http://www.projectimplicit.net/

Visual Dictionary Online

From the image to the word and its definition, the Visual Dictionary Online is an all-in-one reference. Search the themes to quickly locate words, or find the meaning of a word by viewing the image it represents. What’s more, the Visual Dictionary Online helps you learn English in a visual and accessible way. The Visual Dictionary Online is ideal for teachers, parents, translators and students of all skill levels. Explore the Visual Dictionary Online and enrich your mind. Perfect for home, school or work. Discover a visual world of information!

http://visual.merriam-webster.com/

If you love animals keep them wild!!!

Avertising Agency: DDB, Costa Rica

to

PreservePlanet.org

iPod boom box

Want to give your ipod a fun retro-tastic makeover?!

http://www.fredflare.com/customer/product.php?productid=3347&cat=103#

YRON, prestes a fundir!

Inspirado no ferro, Yron retrata a fusão das disciplinas criativas, ponto de encontro de designers, arquitectos, fotógrafos, artistas plásticos... um catalizador de influências!!!

http://www.yron.pt/

technojazz

Música techno mas tocada como se fosse jazz...

pelos canadianos Cobblestone Jazz de Mathew Jonson,

no lux, hoje...

http://www.myspace.com/cobblestonejazzmathewjonson

The World's Dirtiest Film (With David Spade) is Now Finished

This is a short movie created by Unilever’s Axe Shower Gel and David Spade (and also featuring some frat party-generated content found on the web) that makes a farce of the corporation’s simultaneous Dove “Real Beauty” campaign.

http://www.collegehumor.com/worldsdirtiestfilm

Metrofunk.com

Metrofunk.com is metropolitan based “invite only” online mobile and social networkfocused exclusively on anything trendy and funky in the fabulous worlds of nightlife, fashion, music, and film.

The fashion, music and film verticals assume that the users themselves will be designers, musicians, and filmmakers “peddling their wares” so to speak. But with so many sites actually devoted to those pursuits already (MySpace, IQONS, Amie Street…) we’re not sure how Metrofunk will fare in that regard.

The nightlife component seems to have the most potential, as it allows users to aggregate and organize all their VIP invites in a semi-exclusive environment...

http://www.metrofunk.com/start_page.php

Does word-of-mouth really work?

"If we take a look at the likes of Facebook then word-of-mouth marketing clearly works when it comes to driving traffic to a website – but does it sell the product?"

in www.madcomments.co.uk

Emma Cook & Fred Perry

British designer Emma Cook is the latest name to produce a limited edition range for Fred Perry

http://www.fredperry.com/flash.asp

Brandt - Apartment Sharing

Client: Brandt
Agency: DDB, Paris

Eight factores driving shopper satisfaction

A new study reveals eight simple factors driving shopper satisfaction, loyalty and word-of-mouth (By Al Wittemen in The Hub).

Coca-Cola: Beard

Prémios Design Briefing 2007

29 Novembro, pelas 19.30

Cinema S.Jorge

change the world

Change The World Or Go Home Psfk

From: guest548aa2, 2 days ago

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A presentation from the keynote speech Piers Fawkes of PSFK gave at Future Trends 07 conference on why we all have the opportunity to make things better...


SlideShare Link

RCRD LBL Launches

RCRD LBL is a free music brought to you blog style with the help of sponsors. The content is available on and off-site with the kind help of widgets (which are dynamically sponsored).

target: young folk

Any idea with your brand???

http://www.rcrdlbl.com/

radar n.2

Lowe Radar 2

From: LoweLisboa, 1 month ago

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SlideShare Link

Festival Internacional de Curtas: Boca del Lobo

São curtas e vêm de Espanha...

E não vêm sozinhas, trazem acompanhantes. E a avaliar pelas suas belas sinopses, promete e promete à grande. “Paco um mulherengo, utiliza o seu sobrinho de 5 anos para cortejar as raparigas de que gosta.”. Também resulta com cães, é uma questão de treino.

Uns filmezitos para aguçar o gosto pela terra de nuestros hermanos, fazendo-se acompanhar de uns concertos, live act e dj set à mistura. Te encanta?

Entrada livre para o festival de curtas dia 21; dia 22 das 21h30 às 23h e dias 23 e 24 das 22h às 00h. Si, MusicBox. Oh, si.

http://www.musicboxlisboa.com/espanhainmusicbox/

Dj Set Ali Schwarz (Tiefschwarz)

A batalha do tempo continua a travar-se nas ruas de Lisboa. As noites arrancam suaves e mornas. Depois chega o vento fresco a correr pelas colinas abaixo (qual puto no Verão a curtir nos escorregas de água) mas entretanto já os lisboetas suam recolhidos num micro mundo de música, ritmo, dança e muito calor. Felizmente os tipos do Lux dão-se com os artistas que lá passam em jeito tu-cá tu-lá. “Oh Ali, quando é que dás um saltinho a Lisboa?” “Opá, eu ando um bocado apertado mas já tenho saudades vossas. Que dizes esta sexta?”. Alessander é o cérebro da dupla. Ora este fim-de-semana os manos Schwarz dividem-se. Basti (Sebastian) encarrega-se dos nuestros hermanos e nós ficamos com o electro-house cerebral do mano mais velho. prontos para amanha apanharem um escaldão?

New consumers... New agencies...

Consumers are now willing to engage in a dialogue with companies that vigorously pursue them. The reason for this shift? Social media. In order to thrive in today’s rapidly changing marketplace, savvy businesses know they must unlock the full potential of social media.

And new agencies do this: they empower brands to engage with consumers —effectively and safely.

http://www.vitrue.com/

iPod Touch Ad - Nick Haley

today consumers create commercial videos for brands...
this is a good example :)

News Cannes Lions 2008

A organização do festival de Cannes acaba de oficializar a entrada da competição de Design na próxima edição do festival, ou seja em 2008. Nela estarão contempladas as categorias de packaging design, brand identity, e environmental design.

O júri que votará esta nova competição - que pretende premiar e distinguir a criatividade e a inovação na construção de marcas e no desenvolvimento da comunicação de produto - vai ser presidida por Rodney Fitch, CEO da Fitch Worldwide, fundador da Fitch, agência que actualmente está presente em 12 países.

Prémios Eficácia 2007

15 Novembro, 19.30h

Estação do Rossio

Exposição João Dias

Uma EXPOSIÇÃO Individual na FÁBRICA DA PÓLVORA DE BARCARENA, no LUGAR COMUM dia 16 Novembro (sexta feira) pelas 21:00

PULGAS MIX, MODA URBANA Y PASARELA AL AIRE LIBRE

El Pulgas Mix hizo su 13.ª edición en el fin de semana pasado, en el Convent de Sant Agustí, en Barcelona.

Un concepto de mercadillo donde jóvenes talentos muestran (y venden) sus creaciones –tanto de moda como artísicas-, mientras podemos escuchar música en directo y actuaciones de djs, a parte de disfrutar de espectáculos de danza y demás.

Un concepto interesante!! ;)

Jeff Dunham - Achmed the Dead Terrorist

Youth Now React To Commercial Culture By Creating Commercial Culture

New York Times Magazine writers believe that for the first time youth have responded to commercial culture by creating their own commercial culture.
They have hijacked the language and tools of branding and marketing for their own ends. He argues that this isn’t a rejection, it’s a threat. It’s consistent with the idea of the end of mass-consumerism but underneath this notion this movement reflects how widely people have accepted and internalized the grammar of branding and know how to do it.

examples: brands like The Hundreds and Barking Irons

Project better place

Today, the world depends on oil as its fundamental transportation energy source. With the rapid rise in oil prices, a number of alternatives to oil have been proposed in recent years with little success. Project Better Place will focus on the integration of existing technologies and systems to provide the infrastructure and scale necessary to make electric cars a viable alternative to fuel-based vehicles. By doing so, Project Better Place will overcome low adoption rates to-date due to the lack of an established and ubiquitous charging infrastructure to support electric vehicles.

Similar to the model of wireless operators and their deployment of cell towers, Project Better Place will deploy a network of charge stations to provide consumers with the ability to keep their electric vehicles (EV) charged and functional at all times. Project Better Place and its partners will also source the electric cars and batteries that will be compatible with the charging network, and will subsidize vehicle costs through leases and credits.

http://projectbetterplace.com/

Architecture and consumers

how can architecture play a powerful role in shaping both how a brand is perceived by it’s consumers and represented by it’s employees?

Answer:

http://www.nbbj.com/#work/projects/reebok